Most people, no matter what job they seek or how long they've been part of the working world, make the same mistake when it comes to the résumé-writing process. They forget -- or simply don't know how -- to develop their resume from the employer's point of view.
"Employers want to know several things about you within seconds of glancing at your résumé. Your job, then, is to be hit-them-over-the-head obvious about who you are, what job you're seeking and what you have to offer them. When sifting through resumes, most employers and recruiters know exactly what they're looking for. Resumes that meet their expectations are ones that respond to all nine of the following questions:
Who are you?
To determine how well your résumé addresses this, have your friends or colleagues read it. Within five seconds of them looking at the resume, snatch it back from them and quiz them on what they know about you as a job seeker based on what they read. If they can't offer a quick answer that truly describes you, your resume's summary needs some work.
What can you do for me? The most effective way to show employers the value you offer is to show them how you've contributed to an employer's success elsewhere. Examples must be specific, measurable accomplishments that cite numbers and other details.
Do you have the skills I'm looking for? Scan job ads and job descriptions to discover which skills are most relevant to the employers and recruiters receiving your resume. Then strategically place them throughout your resumeto ensure it makes it past computer scans and into the hands of employers and recruiters.
Where have you worked before? This one should be simple. Employers want to know where you worked, for how long and which job titles you've held that may indicate how prepared you are for a role at their organization.
Is your experience relevant to my needs? Sometimes it's necessary to expand upon a job title or job description to truly demonstrate that you have experience that applies to the job you're seeking. Consider using bullets to present brief and interesting information that is relevant to the employer.
Do you have the right education and credentials? If you have the education, credentials and training needed to qualify for the job, be sure to say so! Use commonly accepted terminology and keywords in this section to ensure your information isn't misinterpreted or overlooked by employers or resume scanners.
What kind of person are you? "Adding insightful information about what makes you special can be a definite plus on your resume and help decision-makers discriminate between you and another candidate, even before you've met in person. include "extras," such as a branding statement and relevant information about foreign languages you speak, computer proficiencies, etc.
Do I see any "red flags" in your background? Gaps in employment (an indication of job hopping), spending too much time in the same job or resume errors may alert employers and recruiters that you are not the type of candidate they're looking for in their organization. To avoid drawing attention to "red flags" on your resume, make sure you make your accomplishments and skills stand out as strongly as possible.
Can I easily get in touch with you? After all your hard work in putting together a powerful resume, don't forget the essentials! It doesn't matter how great your resume is, if you don't include a phone number, address and e-mail address somewhere on the resume, you'll never hear from the employer or recruiter.
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